rss feed

Increase Your RSS Feed’s Reach

by Jason Boom on January 26, 2009

As most of you are aware, Feedburner has two separate metrics by which they measure your feed — total subscribers and reach. The subscribers number shows the estimated number of subscriptions. The only real concrete number you have there is your email subscribers, but even then those subscribers could be filtering your messages to a [...]

Weekly Implosion: StumbleUpon like Summer Rain

by Jason Boom on March 9, 2008

This week has showed me the power of social media sites like StumbleUpon. Sure I knew my site could receive tremendous exposure through stumbling, but I didn’t realize how quickly it could happen, and just how quickly it could dissipate. My recent article Ten Reasons to Write Well Not Good received a lot of exposure [...]

It Isn’t Easy Being Feedburner’s Emotional Slave

by Jason Boom on February 21, 2008

I think this post title sums up my feelings from this morning. I woke up to find my Feedburner count had dropped by 11 subscribers. I quickly felt the pang of defeat. I wanted to know what could cause such a sudden drop in readership. I had written good content, right?  I did a quick [...]