Naming is the process of assigning a particular word or phrase to a particular object or property. This can be quite deliberate or a natural process that occurs in the flow of life as some phenomenon comes to the attention of the users of a language. Many new words or phrases come into existence during translation as attempts are made to express concepts from one language in another.http://en.wikipedia.org/wiki/Name

Last night, I talked with my wife about my new blog, Geeks’ End. I wasn’t satisfied with the name, I told her. How will people relate to the name? Will they remember it for its simplicity or will it be forgotten for its tiresomeness? We talked a bit more, and we decided that I should choose a new name with a little more forethought. So that’s exactly what we did. We discussed the following criteria for my new domain name.

The domain name should…

1. be memorable.
2. have a meme that could be used to market the blog. (Geeks’ End was too confusing. I needed something that strung up lights and shocked you when you plugged in to the socket.)
3. not be cheesy (too much).
4. be easy to type.
5. be available for purchase, preferably below the $50 range. (sorry blog.us, maybe next time)
6. appeal to me! 

We both decided the meme would be my first name coupled with a word that conveyed excitement. I wanted people to feel the burst of energy when they came to my site. We went through a few variations, including Jason Nice, Jason Hardcore, until finally hitting on, Jason Boom. My wife came up with the name,like it popped through her eyeballs. Her eyes dancing with the idea of it. Jason Boom, I rolled the name around my mind for a while. I could have a character to make the blog more exciting, lively. I could market the blog using all the imagery of a explosions, bombs, fire. I loved it.

I’ve bought the www.jasonboom.com domain and transfered the www.geeksend.com site over to it. Wordpress migrated relatively simply. However, the site does have a few problems updating comment counts, and displaying the title correctly in the browser title bar.

Unfortunately, my RSS feed had to change on feedburner, so please resubscribe using the link on the right or below the post. And don’t forget to tell me what you think in the comment section.

UPDATE: I realize the title bar name wasn’t showing up because there was no value in the All in One SEO plugin field for title. It’s been fixed!