How to Spot an Alpha Blog
Written by Jason Boom on April 1, 2008 – 1:18 pm
In the wild, bloggers tend to group together inside networks to survive. These instincts have been honed over several years of dangerous online activity. For instance, they survived the Blogger buyout, the various Wordpress hacks, and the influx of comment spam. They’re strong creatures.
But there’s always one that stands apart from the rest. When you spot an Alpha blog, we suggest walking backwards slowly. Do not break eye contact, as the blog will likely take you down like a gimp zebra. Just stay calm. Here’s several ways to spot an alpha blog.
- You notice your hair stand on end when you visit their blog. It’s a biological reaction to the blog’s superior writing, resources, and design. It could also be related to the large RSS numbers seen in the Feedburner counter.
- When challenged, the alpha blog will exert superior debating skills, causing the beta blog to falter. Alpha blogs do not casually exist, but are regarded as authorities.
- Alpha blogs eat first. Their posts circumvent other news sites as they have contacts within organizations. Who wouldn’t go to the alpha blog with their spectacular press release?
- Beta blogs act on command of the alpha blog. The alpha blogs say, “Use this monetization method,” and within weeks thousands of loyal beta blogs have implemented the method. This also works for contests. Beta blog contests usually fall flat, while Alpha blog contests win the web.
- Alpha blogs receive their status from sheer willpower. They gain momentum with readers through superior content and marketing maneuvers. They can however be toppled by beta blogs. In this highly social species, politics may take a part in determining the next alpha blog.
In this highly social society, it’s often blog eats blog. Be sure you know your territory well. You may be walking into the jaws of an Alpha blog.
Posted under Blog Marketing, Blogging Inspiration | 11 Comments »


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